WYOMISSING, Pa. – In the parking lot of a closed Berkshire Mall in Wyomissing, cars lined up for an a-peel-ing provide.
Tulpehocken Township-based Dieffenbach’s Potato Chips just lately acquired its hands on 40,000 kilos of Grade-A russet potatoes left behind by the hurting restaurant industry, and the company didn’t want to glance them chase to waste.
Dieffenbach’s gave away thousands of containers crammed to the brim with 20 kilos of spuds
“You can accurate attain so worthy with the potato. I like ’em,” said Terese Rippond from Laureldale, who wasn’t going home with a small-fry amount. “I have a listing for my neighbors, and expectantly I can get to them as smartly.”
She was part of a line of traffic that wrapped around the mall, spilling out onto surrounding roads, including the bypass.
Distribution started around 10: 30 a.m. By 12: 30 p.m., each last potato was gone.
“When we acquired right here at 7 a.m., there was folks that were already right here,” said Dwight Zimmerman, Dieffenbach’s vice president of sales and marketing. “It is accurate an unbelievable response.”
Larger, 50-pound containers of potatoes went to meals pantries.
“We’re all about saving potatoes and giving back to the community,” said Zimmerman.
It is one way to butter up a crowd.